About the Role: We’re hiring a data-driven, energetic Senior Manager – Growth & Marketing Experience who can lead end-to-end customer acquisition and engagement across both digital and offline channels. If you understand performance marketing, live brand experiences, CRM, and GTM strategy, this role is for you.
Responsibilities:
- Lead digital marketing efforts including email, WhatsApp, CRM journeys, and campaign execution
- Oversee ATL/BTL marketing, branding activations, events, and community programs
- Plan and execute GTM for new product launches across BHIVE’s ecosystem
- Collaborate with the content team for campaigns and with market research for audience insights
- Set up reporting dashboards and work closely with MarTech/CRM tools to scale campaigns
- Bring BHIVE’s lifestyle-led workspace experience to life through engaging, multitouch campaigns
Requirements:
- 7–10 years in growth marketing, GTM, performance, or event marketing
- MBA (mandatory) from a reputed institute
- Experience in managing teams is mandatory
- Proven experience in digital + offline marketing execution
- Strong data mindset with working knowledge of HubSpot/Zoho or similar tools
- Ability to manage multiple teams and agencies across channels
