Role: Sr. Marketing Associate

Experience Range: 4-5 years of experience with relevant marketing experience in the Food & Beverage industry.

Preferred Qualifications:

• Bachelor’s degree in Marketing, Business Administration, or related field

Interview Process: Applicant questionnaire > Assessment > Face to Face Rounds > HR Round

About the Company :

BHIVE is a group of Co-working and FinTech companies focused on commercial real estate. We started out as the oldest co-working brand in Bangalore and is now one of the largest chains of co-working spaces in Bangalore. Established in the year 2014, we have a presence in multiple key locations in Bangalore and are on track to expand to multiple other key locations in the city. Beyond Co-working, we have entered other flexible leasing products like managed office and enterprise leasing solutions. To know more, check out our website –  www.bhiveworkspace.com 

Our mission is to be India’s largest and most comprehensive platform for commercial real estate rental solutions, driven by a customer-centric mindset. We strive to be the go-to partner of choice for customers by offering best-in-class customer experience, value for money, tailor-made solutions and the options available.

Employee Referral Policy : 

Category : Referral Category 4

If you refer a candidate, you stand to win exciting prizes. For more details refer to www.bhiveworkspace.com/employee-referral/ 

Role Summary : 

We are currently seeking an experienced Senior Marketing Associate to join our dynamic team. This role is ideal for a creative and strategic professional who is passionate about building engaging brands and driving market growth. The successful candidate will have a proven track record in the F&B industry, demonstrating expertise in developing effective marketing strategies and executing campaigns that resonate with target audiences.

Why join BHIVE: 

• Exciting projects: BHIVE offers innovative projects that have a real impact in the industry.  
• Collaborative environment: BHIVE values teamwork and collaboration, fostering creativity and providing opportunities for learning.  
• Work-life balance: BHIVE offers flexibility in work hours to maintain a healthy work-life balance.  
• Career growth: BHIVE invests in employee development and opportunities for career growth.  
• Impactful work: Working at BHIVE means making a real impact on the startup ecosystem in India.  

Key Deliverables :

• Develop and implement innovative marketing strategies to enhance brand visibility and increase market share within the F&B industry.
• Collaborate with cross-functional teams to create cohesive and effective campaigns, integrating digital and traditional marketing channels.
• Analyze market trends, consumer behavior, and competitive landscape to inform marketing decisions and strategic planning.
• Manage social media platforms, content creation, and digital marketing efforts to engage audiences and build community.
• Oversee the production of all promotional materials and marketing campaigns, ensuring they align with brand standards and business objectives.
• Plan and execute events, trade shows, and other promotional activities to enhance brand experience and customer engagement.
• Monitor and manage the marketing budget, ensuring efficient allocation of resources and maximizing ROI.
• Liaise with external agencies and vendors to ensure timely delivery of services and materials.
• Measure and report performance of all marketing campaigns, and assess against goals (ROI and KPIs).
• Mentor and develop junior marketing team members, fostering an environment of continuous improvement and innovation.

Key Competencies and Skills:

• Minimum of 4-5 years of relevant marketing experience in the Food & Beverage industry (preferred).
• Strong understanding of current marketing tools and strategies and ability to lead integrated digital marketing campaigns from concept to execution.
• Excellent communication and interpersonal skills, with the ability to engage and influence stakeholders at all levels.
• Proficient in marketing research and statistical analysis.
• Highly organized with a proven ability to manage multiple projects simultaneously while maintaining attention to detail.
• Experience with CRM software, content management systems, and data analytics tools.
• Creative thinker with a problem-solving mindset.
• Experience in digital marketing certifications (e.g., Google Analytics, HubSpot, etc.) will be a plus.

Employee Benefits: 

We believe training is an integral part of an individual’s career, training will be provided seamlessly to improve the individual further. 

How To Apply?

Please send your CV to hr@bhiveworkspace.com with the subject “Application for the post of Sr. Marketing Associate”.